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The new cost/revenue equationThe primary attraction for developers of Apple's Mac App Store - the 800-pound gorilla today - is the collection of 200 million Apple ID accounts, complete with credit cards, primed for one-click purchases. (As a consequence, Apple has taken the offensive against competitors by trying to trademark the "app store" term.)
That success set the stage for the app store concept's adoption by every major platform vendor, to varying degrees. iPhone app development blossomed, and when Apple shipped the iPad last year, most iPhone apps immediately became available to iPad users. Apple apparently saw the value of native apps and, rather than ceding the ground to jailbreakers, launched the iPhone App Store in July 2008.
Shortly after, iPhone and open source developer Jay Freeman (aka Saurik) launched the Cydia app installer (and later Cydia Store), another open source tool that ultimately would become a rogue application sales competitor against Apple in 2009.
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But within weeks of Apple's 2007 iPhone shipping, hackers had unlocked the device and ported Linux's APT utility as a program named Installer, letting users install native apps directly on the iPhone.
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Later, stores such as Handango sprung up to sell downloadable apps for the once rapidly growing pocket PC market.īy contrast, Steve Jobs initially eschewed native apps for the iPhone, claiming that Web 2.0 apps, delivered via HTTP, would provide all the functionality mobile users required.
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In 2002, Linspire's Michael Robertson created the Click-n-Run software repository GUI, and since then Linux has sported such utilities such as Red Hat Package Manager (RPM) and Advanced Package Tool (APT), mainstays for network-based OS and application installation. Should Microsoft take this step, the question becomes whether it avoids the issues of Apple's Mac App Store and instead leapfrogs Apple - or whether Microsoft ends up trailing far behind Apple, as it has with its Windows 7 App Store.Īpp-store-like centralized software repositories have existed for nearly a decade. Like Apple, Microsoft has a huge captive customer base, with its Windows Live ID well positioned to be a single sign-on point for Microsoft app buyers à la Apple's iTunes Store. Microsoft last month did launch a special-purpose app store for Office 365, although the venue is limited to 100 Office 365-specific applications and services.
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Google does the same with its Chrome Store for Web apps.Īdditionally, Microsoft has been long rumored to be planning an app store for its Windows 8 release. Canonical's Ubuntu Linux, for example, offers access to various apps directly from its menu bar, so users don't have to search randomly for software. Although Apple today is the major app store purveyor of desktop apps, the concept is floating among other desktop operating systems. For developers in particular, that could mean significant changes to how they run their software businesses.Īpple rules the app store - but didn't invent itIt's easy to forget that Apple didn't originate the app store concept, even on the iPhone. Users, IT, and developers will have to adjust to their increasing role as a distribution mechanism for software. Thus, they're likely to gain even more prominence. All are reportedly profitable for their operators. In the years since Apple's 2008 iPhone App Store launch, other mobile OS makers - Google, HP, Microsoft, and Nokia - have launched their own stores. That net income potential hasn't been lost on Apple's competitors. Apple's 30 percent share of that bounty amounts to a tidy $850 million. Although Apple has not released sales numbers for the Mac App Store, CEO Steve Jobs noted in his iPad 2 announcement that Apple has paid a total of $2 billion to developers across both stores. That new sales venue is off to a fast start, with 1 million downloads in the first day.
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Seeing the store grow from 500 apps to more than 400,000 in just three years, Apple decided to take the app store concept to the Mac this year, with its App Store feature in Mac OS X 10.6.6. Apple's App Store for its iPhone and other iOS devices is an unqualified success, blowing through the 10 billion downloads mark in January.
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